The Online PR Podcast with Pete Codella of Codella Marketing and Mark Polson of Code Greene celebrates 50 episodes with this recording. Video for PR Mark and Pete discuss the importance of utilizing video for public relations, communication and marketing initiatives. They discuss the award-winning Darius Goes West video and fundraising campaign on YouTube. They [...]
The Online PR Podcast with Mark Polson of Code Greene and Pete Codella of Codella Marketing this week focuses exclusively on creating an online newsroom. Pete and Mark talk about the role of media relations in the field of public relations, how it used to work and how it has changed because of the Internet. [...]
The Online PR Podcast with Pete Codella of Codella Marketing and Mark Polson of Code Greene this week addresses the concept of a personalized URL, known as a PURL. Mark and Pete discuss the various uses for PURLs, their features and benefits. Using a PURL allow you to: Completely personalize your message Catch the viewer [...]
The Online PR Podcast with Mark Polson of Code Greene and Pete Codella of Codella Marketing this week focuses on the topic of socializing the web. Mark and Pete welcomed the co-founder of PageSocializer, Reza Jalili, to discuss what it means to take a static website and socialize it. They discuss ways to socialize a [...]
The Online PR Podcast with Pete Codella of Codella Marketing and Mark Polson of Code Greene this week discusses strategies for naming microsite domains and the September 2010 NetProspex Social Business Report. Domain Naming Strategies Mark and Pete talk about ways to maximize your digital footprint, including creating a number of microsite domains built on [...]
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