OPRP 051 – geo-location and measurement social media tools – 12.15.10

OPRP 051 – geo-location and measurement social media tools – 12.15.10

The Online PR Podcast with Mark Polson of Code Greene and Pete Codella of Codella Marketing this week focuses on some big news in the social media geo-location tools niche – Gowalla has included Foursquare functionality into its latest software release.

Geo-Location Tools

Pete and Mark address the concept of geo-location social media and how it may be used for public relations and marketing purposes. Services addressed include Gowalla, Foursquare, Facebook Places and Google Places.

Research Tools

Mark and Pete also talk about some social media measurement and monitoring tools, namely ReSearchly and Sprout Social.

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One Response to “OPRP 051 – geo-location and measurement social media tools – 12.15.10”

  1. [...] This post was mentioned on Twitter by Pete Codella, APR, Online PR Podcast. Online PR Podcast said: podcast: geolocation and measurement tools http://bit.ly/eHgUCO [...]

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    by Tweets that mention Online PR Podcast | public relations and search marketing | OPRP 051 – geo-location and measurement social media tools – 12.15.10 -- Topsy.com
    on 17. Dec, 2010

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