Online PR Podcast
How Internet technology has forever changed the practice of public relations. Commentary and reviews on the latest digital PR tools and techniques.
OPRP 055 – search engine optimization – 03.10.11
The Online PR Podcast with Mark Polson of Code Greene and Pete Codella of Codella Marketing this week discusses the important role of search engine optimization, or SEO, strategies. Mark leads us through the most important SEO considerations, both on-site and off-site, pointing out that some 85% of SEO juice comes from off-site, incoming links [...]
OPRP 054 – Facebook pages, social media’s legal implications, Southwest’s new blog – 03.04.11
The Online PR Podcast with Pete Codella of Codella Marketing and Mark Polson of Code Greene this week focuses on three recent social media developments: Facebook’s new pages, legal ramifications of social media in recent news, and the newly updated Southwest Airlines blog. Facebook Pages Administrators of Facebook can now interact on Facebook as their [...]
OPRP 053 – US Navy’s safe and effective use of social media SlideShare – 01.28.11
The Online PR Podcast episode 53 with Mark Polson of Code Greene and Pete Codella of Codella Marketing addresses the importance of developing a comprehensive social media governance policy. Pete and Mark specifically review the Dec. 2009 SlideShare published by the US Navy titled Social Media Snapshot – Tips for safe and effective use of [...]
OPRP 052 – top 10 social media trends of 2010 – 01.13.11
The Online PR Podcast episode 52 with Pete Codella of Codella Marketing and Mark Polson of Code Greene discusses the top 10 social media trends of 2010. With last year history, it’s time to focus on what tools and trends were noteworthy in 2010 and what’s likely to be big news in 2011. With that [...]
OPRP 051 – geo-location and measurement social media tools – 12.15.10
The Online PR Podcast with Mark Polson of Code Greene and Pete Codella of Codella Marketing this week focuses on some big news in the social media geo-location tools niche – Gowalla has included Foursquare functionality into its latest software release. Geo-Location Tools Pete and Mark address the concept of geo-location social media and how [...]
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Today
The 10 must-have social media tools for your PR toolkit | my upcoming webinar http://t.co/268emRiL [codella]
3h ago via Pete Codella
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February 4th
A battle the president can't win: gaffes by Obama and Romney | WSJ http://t.co/dtzEyUT6 [codella]
4:33pm via Pete Codella
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February 3rd
Even in its reversal, Susan G. Komen’s crisis PR erred | #PRDaily http://t.co/MqAaRJeU [codella]
2:45am via Pete CodellaPRSA report: bit.ly/z2C39I 98% biz leaders agree MBA programs lack good PR instruction [codella]
5:47pm via Pete CodellaReport: the state of the Public Relations Society of America http://t.co/Nx7HV96z [codella]
5:37pm via Pete Codellahttp://t.co/qQr5aH3E #PRDaily article: 94% say the way they dress can influence the outcome of the economy. what? sounds crazy 2 me [codella]
5:30pm via Pete Codella
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February 2nd
Montessori teacher: Four decades and going strong | The Salt Lake Tribune (my son's teacher) http://t.co/GPdqKYfN [codella]
11:04pm via Pete CodellaObama administration confirms Davis County wind storm a disaster: http://t.co/6z7FdclW [codella]
6:39pm via Pete Codella
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February 1st
Facebook Files for $5 Billion IPO http://t.co/xj8jKODG congrats to Facebook [codella]
10:20pm via Pete Codella
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January 31st
thanks to @PRSA and @momorella for today's online newsroom webinar. glad to participate in the discussion [codella]
9:08pm via Pete Codella
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