Online PR Podcast
How Internet technology has forever changed the practice of public relations. Commentary and reviews on the latest digital PR tools and techniques.
OPRP 045 – the game layer and apps could save the newspaper business – 09.20.10
The Online PR Podcast with Mark Polson of Code Greene and Pete Codella of Codella Marketing discusses how social media technology lends itself to creating what Seth Priebatsch calls a game layer on top of the world. Mark and Pete discuss how online gaming inside social networks have gained popularity. Now Facebook sells gift cards [...]
OPRP 044 – blogging and social media engagement with the Salt Lake Chamber – 09.03.10
The Online PR Podcast with Pete Codella of Codella Marketing and Mark Polson of Code Greene this week is a discussion with Marty Carpenter, the director of communication and marketing for the Salt Lake Chamber. Marty shares with OPRP listeners how the Chamber has moved from a static website to a more dynamic online presence. [...]
OPRP 043 – what is digital PR, about lead generation – 08.25.10
The Online PR Podcast with Mark Polson of Code Greene and Pete Codella of Codella Marketing this week tackes two topics: 1. What is digital public relations? 2. How to effectively manage lead generation online Digital Public Relations Pete discusses his definition of digital public relations and how it’s different from traditional public relations. Lead [...]
OPRP 042 – public relations services, Grader, social networking – 08.11.10
The Online PR Podcast with Pete Codella of Codella Marketing and Mark Polson of Code Greene this week features a discussion of: Public relations services that connect PR professionals with journalists Grader.com Virtual social networks and real-life social networks PR Services Mark and Pete first review a handful of services aimed at connecting reporters who [...]
OPRP Episode 041 – women and social networking – 08.02.10
The Online PR Podcast with Mark Polson of Code Green and Pete Codella of Codella Marketing this week discussed the findings of a recent comScore study that reports women spend 30% more time than men on social networking sites. Some other key findings from the comScore study include: Although men are in the majority across [...]
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Today
The 10 must-have social media tools for your PR toolkit | my upcoming webinar http://t.co/268emRiL [codella]
3h ago via Pete Codella
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February 4th
A battle the president can't win: gaffes by Obama and Romney | WSJ http://t.co/dtzEyUT6 [codella]
4:33pm via Pete Codella
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February 3rd
Even in its reversal, Susan G. Komen’s crisis PR erred | #PRDaily http://t.co/MqAaRJeU [codella]
2:45am via Pete CodellaPRSA report: bit.ly/z2C39I 98% biz leaders agree MBA programs lack good PR instruction [codella]
5:47pm via Pete CodellaReport: the state of the Public Relations Society of America http://t.co/Nx7HV96z [codella]
5:37pm via Pete Codellahttp://t.co/qQr5aH3E #PRDaily article: 94% say the way they dress can influence the outcome of the economy. what? sounds crazy 2 me [codella]
5:30pm via Pete Codella
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February 2nd
Montessori teacher: Four decades and going strong | The Salt Lake Tribune (my son's teacher) http://t.co/GPdqKYfN [codella]
11:04pm via Pete CodellaObama administration confirms Davis County wind storm a disaster: http://t.co/6z7FdclW [codella]
6:39pm via Pete Codella
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February 1st
Facebook Files for $5 Billion IPO http://t.co/xj8jKODG congrats to Facebook [codella]
10:20pm via Pete Codella
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January 31st
thanks to @PRSA and @momorella for today's online newsroom webinar. glad to participate in the discussion [codella]
9:08pm via Pete Codella
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