Online PR Podcast
How Internet technology has forever changed the practice of public relations. Commentary and reviews on the latest digital PR tools and techniques.
OPRP Episode 009 – 07.17.09
This is the ninth episode of the Online PR Podcast with Mark Polson of Code Greene and Pete Codella of Codella Marketing.
In this podcast Codella and Greene discuss:
How to best respond to criticism of company mistakes
The importance of customer satisfaction surveys and what you should do with the feedback
Measuring return on investment for social media [...]
OPRP Episode 008 – 07.09.09
For the eighth episode of the Online PR Podcast with Pete Codella of Codella Marketing and Mark Polson of Code Greene, three major themes emerge in the discussion:
Michael Jackson’s death, funeral and the Internet coverage of it all
How web-like the Web truly is
Newspapers and digital communication
Michael Jackson
Pete notes that Internet traffic increased 33 percent on [...]
OPRP Episode 007 – 06.18.09
This week’s podcast with Mark Polson of Code Greene and Pete Codella of Codella Marketing focuses on effective uses of Creative Commons and the Digg Dialogg with Kevin Rose.
Creative Commons
Mark and Pete discuss the effective uses of Creative Commons. If you have an e-book or white paper, for example, you’d like to go viral, you [...]
OPRP Episode 006 – 06.11.09
This week’s episode is a unique departure from the traditional dialogue between Pete Codella and Mark Polson.
Mark introduces our listeners to the debut of Pete’s new social media song, Crazy Little Thing the Web.
Pete created the song to share, in a new and creative way, his perspective on the social media craze.
You’re encouraged to share [...]
OPRP Episode 005 – 05.22.09
Today’s podcast with Pete Codella of Codella Marketing and Mark Polson of Code Greene discusses specific social media and social networking tools companies and individuals can use to broaden their brand online.
Third-Party Blogs
Codella highlights his experience with his Fast Company blog focused on digital public relations. The content on this blog is different from that [...]
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OPRP Episode 029 – Foursquare and iPhone Apps – 3.12.10 http://goo.gl/fb/EHbt [onlineprpodcast]
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March 13th |
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Great advice, Cheryl. No bad weather, only bad clothing. Love it! (YouTube http://youtu.be/SKaxYJHZUv0?a) [codella]
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March 12th |
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Watching Joseph & the Amazing Technicolor Dreamcoat at Olympus Jr. High School. It's curtain time! [codella]
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Published SEO - Know Your Competition.
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March 11th |
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off to the dentist again with my 4 year-old. at least this time he doesn't have to have anesthesia [codella]
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March 10th |
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Join me online for a webinar on the Flip, bloggie and Zi8 HD video cameras for PR/marketing/corporate communicators: http://snipr.com/urc0y [codella]
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RT @SMCSLC: #SMCSLC this Thursday @betaloft on Social Media ROI & Segmentation. Details: http://bit.ly/bwjKxJ [codella]
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