Online PR Podcast » creative commons http://www.onlineprpodcast.com How Internet technology has forever changed the practice of public relations. Commentary and reviews on the latest digital PR tools and techniques. Sat, 04 Feb 2012 22:03:56 +0000 en hourly 1 http://wordpress.org/?v=3.2.1 Copyright © Codella Marketing LLC and Code Greene http://creativecommons.org/licenses/by-nc-sa/3.0/ pete@onlineprpodcast.com (Pete Codella and Mark Polson) pete@onlineprpodcast.com (Pete Codella and Mark Polson) Digital Public Relations 1440 http://onlineprpodcast.com/wp-content/uploads/2009/05/OPRP144.jpg Online PR Podcast http://www.onlineprpodcast.com 144 144 How Internet technology has forever changed the practice of public relations. Commentary and reviews on the latest digital PR tools and techniques. How Internet technology has forever changed the practice of public relations. Commentary and reviews on the latest digital PR tools and techniques. pr, publicrelations, seo, webdevelopment, petecodella, markpolson, onlinepr, searchmarketing Pete Codella and Mark Polson Pete Codella and Mark Polson pete@onlineprpodcast.com no no OPRP Episode 007 – 06.18.09 http://www.onlineprpodcast.com/online-pr-podcast-episode-007-6-18-09-1000120.htm http://www.onlineprpodcast.com/online-pr-podcast-episode-007-6-18-09-1000120.htm#comments Mon, 22 Jun 2009 16:41:32 +0000 Pete Codella, APR http://www.onlineprpodcast.com/?p=120 This week’s podcast with Mark Polson of Code Greene and Pete Codella of Codella Marketing focuses on effective uses of Creative Commons and the Digg Dialogg with Kevin Rose.

Creative Commons

Mark and Pete discuss the effective uses of Creative Commons. If you have an e-book or white paper, for example, you’d like to go viral, you should protect the work with a Creative Commons license, encouraging others to share and promote the content.

Digg

Mark describes the success enjoyed by Nine Inch Nails with their early embrace of social media and sharing music, even the songwriting process, with others online. Reznor was interviewed by Kevin Rose on Digg Dialogg’s fourth episode.

Recent news, however, puts a question mark at the end of Reznor’s involvement on social media (see Switched, 6/17/09). He is being reported as saying his engagement with social media has reached a point where it causes more harm than good. This brings some of celebrity social media involvement into question.

Mark also shared success he has had with his homework tracking software, GradeFix, being written about by a local newspaper, and then promoted on Digg, resulting in more than 900 Diggs and 50,000 visitors to his Web site.

Resources

Creative Commons

Wikipedia – Creative Commons

Digg Dialogg with Kevin Rose

]]> http://www.onlineprpodcast.com/online-pr-podcast-episode-007-6-18-09-1000120.htm/feed 1 0:00:01 This week’s podcast with Mark Polson of Code Greene and Pete Codella of Codella Marketing focuses on effective uses of Creative Commons and the Digg Dialogg with Kevin Rose. Creative Commons Mark and Pete discuss the effective uses of Creative Commo[...] This week’s podcast with Mark Polson of Code Greene and Pete Codella of Codella Marketing focuses on effective uses of Creative Commons and the Digg Dialogg with Kevin Rose. Creative Commons Mark and Pete discuss the effective uses of Creative Commons. If you have an e-book or white paper, for example, you’d like to go viral, you should protect the work with a Creative Commons license, encouraging others to share and promote the content. Digg Mark describes the success enjoyed by Nine Inch Nails with their early embrace of social media and sharing music, even the songwriting process, with others online. Reznor was interviewed by Kevin Rose on Digg Dialogg’s fourth episode. Recent news, however, puts a question mark at the end of Reznor’s involvement on social media (see Switched, 6/17/09). He is being reported as saying his engagement with social media has reached a point where it causes more harm than good. This brings some of celebrity social media involvement into question. Mark also shared success he has had with his homework tracking software, GradeFix, being written about by a local newspaper, and then promoted on Digg, resulting in more than 900 Diggs and 50,000 visitors to his Web site. Resources Creative Commons Wikipedia – Creative Commons Digg Dialogg with Kevin Rose Episodes Pete Codella and Mark Polson no no