Online PR Podcast » janet meiners thaeler http://www.onlineprpodcast.com How Internet technology has forever changed the practice of public relations. Commentary and reviews on the latest digital PR tools and techniques. Sat, 04 Feb 2012 22:03:56 +0000 en hourly 1 http://wordpress.org/?v=3.2.1 Copyright © Codella Marketing LLC and Code Greene http://creativecommons.org/licenses/by-nc-sa/3.0/ pete@onlineprpodcast.com (Pete Codella and Mark Polson) pete@onlineprpodcast.com (Pete Codella and Mark Polson) Digital Public Relations 1440 http://onlineprpodcast.com/wp-content/uploads/2009/05/OPRP144.jpg Online PR Podcast http://www.onlineprpodcast.com 144 144 How Internet technology has forever changed the practice of public relations. Commentary and reviews on the latest digital PR tools and techniques. How Internet technology has forever changed the practice of public relations. Commentary and reviews on the latest digital PR tools and techniques. pr, publicrelations, seo, webdevelopment, petecodella, markpolson, onlinepr, searchmarketing Pete Codella and Mark Polson Pete Codella and Mark Polson pete@onlineprpodcast.com no no OPRP Episode 023 – 12.21.09 http://www.onlineprpodcast.com/online-pr-podcast-episode-023-i-need-a-killer-press-release-now-what-1000260.htm http://www.onlineprpodcast.com/online-pr-podcast-episode-023-i-need-a-killer-press-release-now-what-1000260.htm#comments Mon, 21 Dec 2009 13:30:03 +0000 Pete Codella, APR http://www.onlineprpodcast.com/?p=260 The Online PR Podcast with Mark Polson of Code Greene and Pete Codella of Codella Marketing today discusses the long-standing staple of public relations — the press release.

We invited author Janet Meiners Thaeler (@Newspapergrl on Twitter) to talk with us about her book: “I Need a Killer Press Release, Now What?”

This episode includes discussions on:

  • Online public relations versus traditional public relations
  • How to identify what topics are newsworthy and appropriate topics for press releases
  • Blogger relations and outreach campaigns
  • Press release formatting

If you haven’t read Janet’s book, which is really a good, comprehensive guide to online public relations, we encourage you to do so.

Resources

I Need a Killer Press Release — Janet’s book website
Amazon — a link to purchase Janet’s book

]]> http://www.onlineprpodcast.com/online-pr-podcast-episode-023-i-need-a-killer-press-release-now-what-1000260.htm/feed 4 0:00:01 The Online PR Podcast with Mark Polson of Code Greene and Pete Codella of Codella Marketing today discusses the long-standing staple of public relations — the press release. We invited author Janet Meiners Thaeler (@Newspapergrl on Twitter) to talk [...] The Online PR Podcast with Mark Polson of Code Greene and Pete Codella of Codella Marketing today discusses the long-standing staple of public relations — the press release. We invited author Janet Meiners Thaeler (@Newspapergrl on Twitter) to talk with us about her book: “I Need a Killer Press Release, Now What?” This episode includes discussions on: Online public relations versus traditional public relations How to identify what topics are newsworthy and appropriate topics for press releases Blogger relations and outreach campaigns Press release formatting If you haven’t read Janet’s book, which is really a good, comprehensive guide to online public relations, we encourage you to do so. Resources I Need a Killer Press Release — Janet’s book website Amazon — a link to purchase Janet’s book Episodes, Interviews Pete Codella and Mark Polson no no